Day 3 here in Seattle, and different definitions of innovation by the community are becoming evidently clear. First, walking through the International District on our way to a dim sum lunch at House of Hong, a local Chinese establishment, we stopped at the Kobe Terrace which is included in the Danny Woo International District Community Garden. Seeing how even in a densely populated area, the citizens are able to make the most of their space and build such a condensed garden was our first warm up to innovation today.
Our other two destinations included Safeco Field, and Pyramid Brewery. Both of which had a similar approach to defining innovation in that you can collaborate others’ ideas to make your own. The field has many different aspects from other MLB stadiums around the league, but combining them with their own personal flare is what makes them unique. We had time with Gregg Greene (Senior Director of Marketing) and Dennis da Silva (Premium Sales Manager) for the Mariners, and both spoke about the key role of promotions and community engagement for team success.
Pyramid and the craft brew industry are experiencing the same thing. Breweries are piggy backing off of each other when an industry leader comes up with a successful idea, others seem to adopt it as well. After testing some of the Pyramid staple flavors, we headed back to Capitol Hill to prepare for the next day’s adventures.
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